The best-seller cosmetics in the US have long been dominated by men, but a new study suggests some women also buy more than their fair share.
Experts say women are often buying more of the cosmetics that they like, but the data is mixed.
Read more According to a survey conducted by BeautyLab, which specializes in women’s cosmetics, women buy more products than men in the United States, at least for women ages 25 to 49.
BeautyLab surveyed 1,000 women between ages 25 and 49 and found that women bought a total of 10,700 products in the U.S. last year, with more than 80% of the women buying more than the men.
The data suggests that the trend is a bit of a mixed bag.
While women were most likely to buy products that were similar to men’s products, the women who were the most likely were also the most generous with their purchases, BeautyLab found.
Accordingly, BeautyLabs CEO and co-founder Julie Auerbach told Business Insider that it’s “not surprising” that the women’s market for cosmetics is still dominated by women.
Women tend to be a bit more selective, they’re not necessarily buying the products that they think they should buy, but they’re more willing to pay for products that are a bit less expensive.” “
The women who are buying products are not always women, so there’s that.
Women tend to be a bit more selective, they’re not necessarily buying the products that they think they should buy, but they’re more willing to pay for products that are a bit less expensive.”
The report also found that the amount women bought rose from 5.5% of sales in 2015 to 6.5%.
That’s a slight increase from the 7.7% women bought in 2014, and the 7% women buy in 2013.
Budget beauty trends, including the rising cost of lipsticks and creams, have been blamed for the rise in women spending money on cosmetics.
However, a recent study published in the journal Psychological Science found that people who are more affluent, and who are likely to have an online shopping habit, buy more of a wide variety of products.
Auerbach added that a lot more research needs to be done on women buying cosmetics, and said the findings are still limited.
In the meantime, Beauty Lab’s data also suggests that women may be more willing than men to spend more money on products that their friends or family members buy.
But Auerbaum said she thinks it’s too early to tell whether this is a trend that’s a result of spending or a result from the fact that women have more options.
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Read moreThe trend could be due to more choices, but Auerberg said that it could also be a reflection of the increasing number of women who want to buy makeup.
One woman I spoke to said that her family is so used to getting a high-end look from makeup that she doesn’t even notice the difference between men and women.
Auerbert says that it also could be that women buy cosmetics they love more than they buy products they don’t.
For Auerbeck, it’s not clear whether the women I spoke with actually shop for makeup more than men, or whether women are buying more products for men because of their more intimate relationship with the brands they’re interested in.
Whatever the reason, Auerbauer said the trend has been positive, and that the increase in women buying products has helped make makeup more accessible to everyone.